Coke "Unexpected Summer" (2004)

URL: n/a | Client: Studiocom | Type: Web

I was contacted by Studiocom in Atlanta to help them create some boards for Coca-Cola’s new online campaign “Unexpected Summer”, where people could win a Chevrolet Equinox by purchasing a Coca-Cola twelve pack. The concept behind the campaign was to locate 30 Coke GPS cans inside Coke twelve packs and randomly distribute them in supermarkets and stores around US. By opening GPS cans, winners could be instantly located by the Coke team who will delivered the Equinox onsite.

My role in this project was to come up with a distinctive interface layout and game ideas for the online campaign.

DM Porfolio

DANIEL MORALES Portfolio | dmorales@mayayo.com | Ph.(323) 937 0194 | Los Angeles, CA 90036 Copyright © 2006. All Rights Reserved.